Don't fit in

To find your readers, ignore trends and "best practices"

Today I want to discuss how to connect with your readers, focusing not just on breadth (how many), but depth (true fans as opposed to fickle followers.) What I share here today is what I have found after working with thousands of writers for the past 20 years.

Critical here is a feeling that so many writers say they are mired with: overwhelm. It is so e…