Moving beyond 'Likes' to real connections with readers

Consider what feelings draw readers into a story

Today I want to share a case study on how to engage your readers by focusing on story and emotions. As a writer, you share in your newsletter or social media because you hope it connects with people in a meaningful way. What do we all feel before clicking “publish?” Crickets — no one engaging, no one seeming to care.

If you want people to feel connected…