The Mel Robbins Book Launch Case Study
Beyond the controversy, what can we learn from her marketing prowess?
Today I want to analyze Mel Robbin’s recent book launch to determine clear strategies and tactics you can use in sharing your own writing in a manner that truly connects with people. After a friend told me about the controversy around Mel’s most recent book (more on that below), I began researching and came across this comment on a YouTube video about M…
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