The Creative Shift by Dan Blank

I believe that writers and creators have this magical ability to help and inspire others. Connecting their work to people in an authentic manner is an imperative that makes life better for everyone.

My name is Dan Blank, and I help writers and creators develop a human-centered approach to marketing and reaching their audience.

For the past 13 years, I have worked full-time with thousands of writers and creators. For the past 17 years, I have sent out a weekly newsletter.

I believe that you should GIVE YOURSELF PERMISSION TO CREATE. Put craft first and accept that the world needs what you create. You are ready to be seen and heard as a creator. Don’t follow trends and rush for the easy “like” on social media.

I believe that you need to UNDERSTAND WHO YOU HOPE TO REACH. This is not some vague demographic. It is a real person with a name, a face, a lifetime of experiences, and someone searching for what you create.

I believe you should CONNECT TO A PERSON, NOT AN AUDIENCE. Connecting your work to others should be a process of deep connection, not one of trying to amass faceless followers, judging your success on likes and reshares. It is about connecting through writing and art, and how that changes someone.

You can find me at WeGrowMedia.com, on Instagram, and Twitter. Also, my book: Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience.

Thank you for being here with me.

-Dan